Tips for protecting sales and profits in today’s climate. Intensifying competition for the morning daypart and escalating commodity costs for coffee drinks have forced convenience retailers to make trade-offs between pricing and profits. This is no small issue as hot dispensed beverages are strategically vital to a retailer’s morning business segment and fresh foods program.…
Thorntons Debuts “CofFREE Day”
Thorntons Inc. has announced its first-ever “CofFREE Day Celebration” on Friday, Dec. 24, at all 165 Thorntons locations in Kentucky, Illinois, Indiana, Ohio and Tennessee. From 3 p.m. to midnight (Central & Eastern Standard Times) on Christmas Eve, customers may enjoy a complimentary coffee, cappuccino, or hot chocolate. Thorntons signature coffee blend is made from…
Is Your Chain Ready For National Coffee Break Day?
The National Coffee Association (NCA) has launched an interactive Web site, www.nationalcoffeebreak.org, kicking off its National Coffee Break campaign. Headlining the campaign will be a National Coffee Break day on Jan. 20, 2011, when industry members are encouraged to host consumer promotions and events that inspire consumers to take a break from their day with…
Free Coffee Christmas Eve
Customers up late wrapping presents on Dec. 24 can look to their local Kum & Go for a pick-me-up. On Christmas Eve, the convenience store chain is offering customers that stop by a free cup of 16-ounce Java Ridge Premium Coffee. No purchase or coupon is necessary to enjoy the deal. While they’re picking up…
Quick Chek’s ’Joe to the World’ Sets Record
To welcome the holiday season, and as part of the third annual Joe to the World free coffee event, Quick Chek, the family-operated chain of 125 fresh food store locations throughout New Jersey and southern New York, supplied customers with more than 100,670 complimentary cups of ‘Joe,’ saving thousands of coffee lovers much-needed dough in…
‘Joe to the World’ Returns For Black Friday
When alarm clocks ring Friday, Nov. 27, waking thousands from their after-turkey slumbers to hit those early morning holiday sales at their local malls, Quick Chek, the family-operated chain of more than 120 fresh food store locations throughout New Jersey and southern New York, will offer these early risers complimentary medium coffees to help jump…
McDonald’s Launches McCafe Scavenger Hunt
This Friday, Nov. 19, McDonald’s plans to hide three giant McCafe coffee cups in three locations located throughout Los Angeles, Orange, Riverside, San Bernardino and Ventura counties during its first-ever national McCafe Scavenger Hunt. Beginning at 7 a.m. PST, McDonald’s will distribute clues on their local Twitter account, @McDonalds_SoCal. The first person to find one…
National Coffee Break Planned
The National Coffee Association (NCA) is preparing to celebrate a century of service to the industry in 2011. To kick off its Centennial year, NCA is asking industry members and consumers to set aside Thursday, Jan. 20, 2011 as a day for a National Coffee Break. Commemorating coffee’s iconic place in U.S. history and culture,…
The Pantry Relaunches Coffee Program
The Pantry Inc. has unveiled a coffee re-launch program in the Chattanooga, Tenn., and Dalton, Ga., markets to serve its guests new coffee in a fast, friendly and clean store environment. New and improved high-quality Bean Street Coffee is now being served at The Pantry’s local Kangaroo Express convenience stores. There are 81 Kangaroo Express…
Wilbur Curtis Company
Introducing IntelliFresh, an exciting advancement for Curtis GEMINI Systems. IntelliFresh maintains coffee’s ideal freshness and serving temperature throughout the dispensing cycle. Its advanced design envelops the satellite with digital pulses of gentle heat… eliminating cold or “cooked” coffee that creates waste and reduces profits. Booth #8033 Wilbur Curtis Companywww.wilburcurtis.com

