Tag: confectionery

What’s Coming? Thinking about a planogram refresh in candy? The National Confectioners Association (NCA) in Washington, D.C. advised that the category is taking a turn toward the upscale. “There is […]

Energy bars are most often associated with top athletes and endurance sports. But as consumers have found themselves pressed for time—and energy—the category has morphed into an array of tasty, […]

Bethlehem, Pa.-based Just Born Inc., a confectionery manufacturer, has promoted Matthew Pye to vice president of brand development and corporate services. Pye returns to Just Born headquarters from North Carolina […]

America has always loved M&M’S characters. In fact, according a recent study conducted by E-Poll Market Research1, the M&M’S characters are the most beloved ad spokescharacters in America. For the […]

 Americans’ love affair with chocolate will never end. That said, sales of non-chocolate candy and gum are rising steadily, fueled by the economy and the search for innovative, flavorful new […]

Snickers is celebrating its 80th birthday this month. The candy bar, named Snickers after the Mars family’s favorite horse, has come a long way since it was first introduced in 1930 […]

Singer, songwriter and actress Ashlee Simpson-Wentz, who first achieved success in her music career with her song “Pieces of Me,” celebrates another “Pieces” debut as The Hershey Company adds to […]