Two companies help c-stores reach c-store customers through all mobile devices. Verge Connect, a mobile application solution for smartphones, and the Digital Deal, a text marketing program accessible by conventional mobile phones, teamed up to allow c-store operators to cost-effectively connect with customers who use smartphone or conventional mobile phones. Their partnership represents the first…

Is your foodservice program ready for an extreme makeover? Experts agree that to successfully compete in the convenience store industry retailers must have a solid foodservice program. Developing a winning foodservice strategy requires a radical change in the corporate culture, a hefty financial commitment, lots of hard work and patience. But if you are committed…

Convenience store chains, like most retailers, pay close attention to transaction counts and sales per customer. Until recently, getting to know your customers as individuals might have seemed costly and out of reach for all but the largest of companies. Having the opportunity to communicate with your customers and getting to know their friends and…