Chevron has introduced the new Techron2Go iPhone app which helps commuters locate the closest Chevron station while on the go. In addition, the app lets them plan a route showing all Chevron stations along the way, find the latest meal and drink deals at ExtraMile convenience stores and get more information on how the cleaning…
McDonald’s Launches McCafe Scavenger Hunt
This Friday, Nov. 19, McDonald’s plans to hide three giant McCafe coffee cups in three locations located throughout Los Angeles, Orange, Riverside, San Bernardino and Ventura counties during its first-ever national McCafe Scavenger Hunt. Beginning at 7 a.m. PST, McDonald’s will distribute clues on their local Twitter account, @McDonalds_SoCal. The first person to find one…
Shell Offers Holiday Savings
According to a recent travel survey conducted by the Bureau of Transportation Statistics (BTS), travel patterns indicate Thanksgiving through New Year’s is among the busiest long-distance travel periods of the year. To assist with holiday or even daily travel expenses, Shell is offering a variety of payment options, including the Shell Drive for Five Card…
Legacy Leadership
At a Glance: Rutter’s Farm Stores Rutter’s enjoys a long, proud history tracing its roots in Central Pennsylvania all the way back to 1747. The company broke ground on its first convenience store in 1967 and today retails more than 100 million gallons of fuel annually throughout Pennsylvania’s York, Lancaster, Adams, Cumberland, Dauphin and…
Building a Proprietary Food Program
Ingredients for Success The answer to the question, “How can c-store operators develop proprietary foodservice programs?” is, according to consultant Dan Bendall, founder and president of FoodStrategy Inc. in Rockville, Md., the same as what he would tell any would-be restaurateur. “You need the following ingredients to be successful, not just serve food.” They…
VERC Enterprises Aims and Delivers
VERC ENTERPRISES AT A GLANCE VERC Enterprises was launched 35 years ago by Paul Vercollone and his father Eugene in 1975 with a single gas station/car wash in Marshfield, Mass. Leo Vercollone, the company’s current president and CEO, joined the team after he graduated from Boston College in 1977. Paul continues to oversee the…
Walgreens Launches Social Responsibility Web site
Walgreens has introduced a new Web site for socially-conscious consumers, investors and employees to find information about its commitment to community, diversity, supplier diversity, disability inclusion and the environment. Walgreens.com/responsibility allows users to find new articles, personal stories, videos and interactive features about the company’s benefits to the communities it serves. The new site showcases…
Low Prices Replace Customer Service As Loyalty Driver
In a vast departure from COLLOQUY’s 2008 report on consumer loyalty to U.S retailers, Walmart dominated the 2010 COLLOQUY Retail Loyalty Index, in results that reflect a reality of the Great Recession – low prices drove consumer loyalty. COLLOQUY, the publishing, education and research division of LoyaltyOne, previously published the COLLOQUY Retail Loyalty Index in…
Sheetz Builds In West Virginia
Sheetz, which operates locations in Pennsylvania, Ohio, Maryland, Virginia, West Virginia and North Carolina, is constructing a new store in Fayetteville, W.Va., off U.S. 19, scheduled to open in late summer. This expansion in the southern part of West Virginia comes after the convenience chain’s success in nearby counties as well as the northern…
The Coffee Cup Hotel
C-stores are known for providing a myriad of services, but could your stores house customers for the night if the weather turned bad? Coffee Cup Fuel Stops, which operates eight 24-hour locations in the Dakotas and Wyoming, is no stranger to hosting overnight guests at its Summit, S.D. location, where winter storms have been known…