Integrated marketing supports nationwide launch of 2012 Hess Toy Truck, making the toy available nationwide this holiday season. Hess Corp.’s Hess Toy Truck, a holiday tradition for 48 years on the East Coast, will be available for purchase online this year for the first time. Details of the 2012 Hess Toy Truck will be announced…
Hess Express App Debuts
Hess partners with OpenStore by GasBuddy to launch innovative mobile app and Website for people on the go. Hess Corp. and OpenStore by GasBuddy have launched the Hess Express mobile app and redesigned Website, HessExpress.com, to provide busy people on the go with customized deals and coupons, real-time gas prices and traffic information. “This digital…
Hess Adds Quiznos To Two Florida Locations
After debuting its first Quiznos location last December, Hess has added six more of the franchises to its fleet of stores. Two Hess Express gas station/convenience stores on Florida’s Treasure Coast recently welcomed Quiznos franchises to their locations, TCPALM reported. The first Quiznos opened two weeks ago in a Port St. Lucie Hess Express at…
Hess Express ATMs Welcome PNC Customers
Hess, PNC Bank and Cardtronics Inc. agreed this month to expand ATM access for PNC customers at 230 Cardtronics-owned ATMs located in Hess Express stores across Florida. Under terms of the ATM branding deal, Cardtronics will place the PNC brand on the ATMs, operate the machines on behalf of PNC and make them available on…
Hess Launches ’Gas Giveaway’ for East Coast Drivers
Hess, the leading independent gasoline convenience store marketer on the Eas Coast, has launched Hess Gas Giveaway, an online contest for residents of 12 states to win up to a year’s worth of free gas. Residents 18 years of age or older who live in Connecticut, Florida, Georgia, Maine, Massachusetts, New Hampshire, New York, North…
Investing in a Foodservice Future
At first look, boosting business with breakfast sales may seem like a strange idea in these tough economic times as today’s high unemployment means fewer workers stopping for breakfast en route to work. The fact that teenagers and men between the ages of 18-35, who are some of the c-store industry’s most frequent visitors, have…
Riding the Hess Express
The first Hess gas station was opened in 1960, and the first Hess Express opened in 1997 in Daytona Beach, Fla. Hess Express was named Chain of the Year nine years ago amidst its aggressive southern retail expansion. “When we were recognized with the Chain of the Year award in 2000, we had about 900…