Speedway SuperAmerica LLC (SSA), has partnered with the National Payment Card Association (NPCA), a provider of merchant branded PIN-based debit cards, in taking their Speedy Rewards loyalty program to the next level through the introduction of the Speedy Rewards Pay Card. Speedy Rewards members can now turn their loyalty card into a debit card by…
Rutter’s Announces Third “Fuel Up Free” Winner
Doug Davis couldn’t believe his ears when Rutter’s Farm Stores called him to announce he had won free fuel for a year. “I thought it was some kind of joke,” said Davis, who drives a trash truck for a living and eats lunch at Rutter’s almost everyday. “I was getting ready to hang up.” Davis,…
Family Express Partners With GasBuddy
Family Express, is devlving into the social and mobile marketing arena through a relationship with GasBuddy Retail Solutions’ OpenStore platform. This innovative program complements the recently launched F.E. PERKS Loyalty program by linking it with GasBuddy databases. Customers who join the free F.E. PERKS program enjoy numerous benefits: in addition to receiving immediate cents off…
BlackBerry Adds Rutter’s Coupon App
Rutter’s Farm Stores has introduced a free app for BlackBerry smart phones, complementing the Rutter’s iPhone app introduced last year. Both apps are available as free downloads from www.rutters.com. The iPhone app also is available from the Apple App Store; and the BlackBerry app will be available from BlackBerry App World within a couple of…
Free Gas For A Year
Linda Wells of York, Pa., recently became the first of eight lucky Rutter’s Farm Stores customers to win free gasoline for one year in the company’s annual summer giveaway. The “Fuel Up Free!” promotion runs through Aug. 29. Drawings are held approximately every two weeks, with the next one June 21. During the contest, Rutter’s…
Pride & Perseverance
At a Glance: NOCO Express With 32 locations in Western New York and Rochester, NOCO Express is among the most recognized fuel brands in Western New York. The oil company has a 77-year history of providing fuel, lubricants and home heating oil to the market. Founded: 1933 Convenience Store and Fuel Brand: NOCO Express Jobber…
Enhancing POS Possibilities
With today’s modern technology solutions—and in an economy where every dollar counts—there’s no reason stores should endure employee theft. Thanks to advancements in integrated point-of-sale (POS) systems retailers are not only reducing shrink, but are able to reward customer loyalty in real time, speed up the foodservice line, upsell products to boost incremental sales and…
Top Five NACStech Trends
At the last day of the NACStech show in New Orleans, NACS announced the five companies featuring the most exciting new technology at the expo. Attendees voted for their choices during the show using the new NACStech mobile phone app, deciding from between more than 100 exhibiting companies. The winning results were revealed at the EXPO…
Breakfast Battle Brewing
Bundling with Bakery Rick Lawlor, vice president of retail sales and marketing for Hess Corp., said his company began growing breakfast sales when it added an old favorite for customers who want a sweet with their coffee: doughnuts. “There are a number of ways we’ve been growing our breakfast business, the most significant being our…
Gulf Oil Enters Virginia
Gulf Oil signaled its return to Virginia this month by announcing a branded distributor partnership with Milo C. Cockerham Inc. Cockerham plans to begin rebranding several former Chevron motor fuel outlets in southwest Virginia to the new Gulf “Sunrise” image. This is the first time since 1986 that a Gulf Oil branded gas station will…