Norfolk, Va.-based Outsite Networks, a loyalty solutions provider for the c-store industry, and Catalina Marketing, a provider of precision marketing and shopper-focused media, have partnered to develop a c-store network that brings manufacturer-sponsored coupons to c-store consumers. The partnership leverages Catalina Marketing’s understanding of how purchase behavior can be used to design and execute successful…

TravelCenters of America (TA)/Petro Stopping Centers has teamed with Fuelman Network, a division of FleetCor Technologies LLC, to introduce Fuelman and CFN FleetWide fleet cards at all participating TA/Petro locations. “The inclusion of more than 225 of the nation’s top travel plazas into our acceptance program considerably strengthens Fuelman and CFN FleetWide cardholders’ access to…

Valero Energy Corp. has approved the Nucleus point-of-sale (POS) system by Dresser Wayne, an innovator of fuel dispensers and technologies, for implementation at Valero-branded fuel sites across the U.S. The popular touch-screen POS system has demonstrated its compatibility with the Valero payment network and seamless integration with Valero operations. To celebrate the announcement, both Dresser…

At a Glance: Shell’s Fuel Rewards Program   In an effort to bring value to its fuel customers and branded marketers, Shell Oil Products U.S., in July, launched its Grocery Rewards program with several of the nation’s largest supermarket brands in markets across the country. Customers earn one fuel point for every dollar spent at…

Increasing profits at the car wash depends on two tasks: drawing new customers and tempting current customers to increase the frequency of their visits. Determining which tactics will best accomplish these feats is where it gets complicated. Tactics that are working for many in the industry include touting loyalty programs, embarking on water-saving initiatives, participating…

Kwik Trip Stores are helping raise funds for Habitat for Humanity, pledging to donate 15% of in-store purchases made with a special Rewards Card to the Merrill, Wis., Habitat for Humanity, Wausau Daily Herald reported. Those who sign up for the cards will receive a $30 credit to spend at any Kwik Trip store. Sign-up forms will…

Valero Marketing and Supply Co. has partnered with Outsite Networks to launch the Valero Rewards Club loyalty program in its wholesale marketing channel of 4,000 sites. This is the first scalable, customizable loyalty program offered by a major oil company that is deployable across a diverse set of dealer and distributor stores and geographic regions.…

York, Pa.-based Rutter’s Farm Stores’ summer gas giveaway has reached the half-way point in its 2010 journey. Customer David Wagner of Littlestown, Adams County, Pa., is the fourth of eight lucky Rutter’s customers who will receive free gas for a year in the company’s “Fuel Up Free!” contest. The contest runs through Aug. 29, with…

Thorntons has started a new promotion called: Fan of the Month, exclusively through Facebook. To enter the contest, customers must post a photo of themselves with a Thorntons’ beverage on Thorntons’ Facebook wall. One lucky fan will be voted the c-store chain’s Fan of the Month for August and will win a

$50 Thorntons Gift Card.…

QuikTrip is expanding its QuikTrip Rewards Debit Card program, using Tempo’s affinity debit card platform and re-issuing the cards with Tempo partner First Bank & Trust of Brookings, S.D., part of Fishback Financial Corp. Tempo-powered affinity debit cards link to consumers’ existing checking accounts and can be used everywhere Discover cards are accepted. The QuikTrip…