“Newcastle Brown Ale is looking to provide consumers with a refreshing dose of honesty,” says brand director for Newcastle. Newcastle Brown Ale delivers ‘win-win’ offer for trial purchase of the leading imported ale through unique summer promotion Following the debut of its new No Bollocks national advertising campaign, Newcastle, a leading imported ale in the…
Summer Ale
Newcastle Brown Ale has released its limited edition Summer Ale. The beer is a light, golden ale with a citrus scent. It is brewed with Optic malts and Styrian Golding and Challenger hops, and is 4.4% alcohol with 26 international bittering units. Summer Ale will be available from May through July 2012 in 6-packs and…
Big Bar For Big Cravings
The Kellogg Convenience Team is expanding the Rice Krispies Treats Big Bar product line, adding Buttery Toffee and Chocolatey Chip to the current Original and Double Chocolatey Chunk flavor offerings. The two new on-trend flavors complement the existing crispy marshmallow bars, which are made from oven-roasted rice cereal. Also new is the packaging, updated with…
Alcoholic Light Tea and Lemonade
Just in time for summer, Michelob ULTRA has introduced ULTRA 19th Hole Light Tea & Lemonade, an iced tea and lemonade-flavored alcohol beverage inspired by the golf course classic. Available nationwide for a limited time, ULTRA 19th Hole is a lighter alternative to traditional flavored malt beverages that is perfectly suited for an afternoon pool…
Snowboarding Heats Up
Snowboarding will be a bit hotter during 2012 now that Chas Guldemond, one of the world’s top-ranked snowboarders, has signed on with Texas Pete to endorse the hot sauce on slopes around the world throughout 2012. The Texas Pete brand offers a full line of hot sauces, wing sauces and seafood sauces. Guldemond is enjoying…
Tedeschi Debuts Sparkling Waters
The new proprietary line provides customers with a beverage that is flavorful as well as healthful. Tedeschi Food Shops has released a new line of proprietary Tedeschi Select Sparkling Waters. The 20-ounce line of calorie-free, caffeine-free and sodium-free waters are available in four unique flavors: Raspberry Blackberry, Kiwi Strawberry, Key Lime and Wild Cherry. Tedeschi…
Specially Priced Black Cigarillos
Swisher International has introduced new Swisher Sweets Black Cigarillos with a dark maduro-like wrapper that delivers a distinctive, rich aroma as well as a slower-burning, smoother smoke. The convenient cigarillo size is ideal for today’s on-the-go lifestyles, offering retailers the opportunity to take advantage of strong consumer demand for a truly distinctive tobacco product. Exceptionally…
Ready-to-Serve Yogurt Parfait
The Dannon Co. is making yogurt parfaits a whole lot easier for foodservice operators to offer with its new Dannon Ready-to-Serve Vanilla Lowfat Yogurt Parfait. With the launch of its new parfait, Dannon is continuing its pursuit of the mission to bring health through food to as many people as possible via an innovative way…
Box System for Dispensing Packaged Oil
Frontline International’s Box System for Dispensing Standard Packaged Oil is the winner of a 2012 Kitchen Innovations (KI) Award from the National Restaurant Association. The KI Award winners represent the most groundbreaking equipment on the market and are judged on their ability to cut costs and improve productivity and food quality in restaurant operations. Frontline’s…
Chicken Dippers
On-the-go snacking and packaging portability are more important today to people in their cars, starved for time and starving for great tasting food. Chicken Dippers from Champs Chicken deliver on all fronts with this marinated, hand-breaded, all white meat chicken. Consumers will love the flavor. Convenience retailers will love the profit. For More Information From…