Walter Kalil of Newburyport, Mass., wins free fuel thanks to the Irving Rewards gas savings program. Walter Kalil of Newburyport, Mass., has won free gas for a year thanks to Irving Oil. Kalil is one of six New England residents who will receive $2,100 worth of Irving gas cards for participating in the Irving…
Winn-Dixie Expands fuelperks! Rewards Program
“By enrolling in this free program, and taking advantage of our many Bonus fuelperks! Rewards items inside the stores, our guests will be thrilled by how much they will save at the pump,” says Winn-Dixie spokesperson. Winn-Dixie Stores Inc. is expanding the fuelperks! Rewards Program throughout central Florida. This expansion will include 62 Winn-Dixie…
Rutter’s Announces Eighth Free Gas Winner
Customer Tammy Lawyer wins 12 months of free fuel-ups at Rutter’s Farm Stores. This week, Rutter’s Farm Stores announced the eighth customer to win free gas for a whole year in the convenience store chain’s Fuel Up Free summer contest. Tammy Lawyer of Hanover, Pa., gained entrance into the Fuel Up Free summer contest…
Irving and Sobeys Re-Launch Popular Gas Savings Program
Street teams to randomly distribute $18,000 in gift cards as well as other prizes at select locations Sept. 3. Irving Oil and Sobeys are re-launching their popular gas savings program in Atlantic Canada on Sept. 3, by deploying Easy to Save Street Teams at 18 Irving and Sobeys locations in New Brunswick, Nova Scotia, Newfoundland…
Sheetz Expands Pennsylvania Operations
Sheetz adds a new store to the Pittsburgh community. Sheetz opened a new store in the Pittsburgh area on Aug. 11. This new location sits at 3457 William Penn Highway. Excitement for this store has been heightened with a contest for the first 50 people in line when the doors open. These lucky customers won…
COLLOQUY Educates Loyalty Marketers
As the middle-class gets further squeezed five loyalty trends are helping merchants add value to attract customers. In its most recent issue, LoyaltyOne’s COLLOQUY magazine examined the strapped U.S. middle-class and what marketers can do to develop loyalty with this group through the lingering recession and beyond. With 50% of Americans defining themselves as middle-class,…
Empowering Loyalty Customers
Retailers are energizing their rewards programs and using social media to keep loyalty customers active. The modern loyalty program may be 28 years old, but in a saturated market, chains are turning up the creativity to gain customer attention by pushing game-based promotions, cause marketing, discounts on fuel and using social networking to drive interest.…
TA Adds “On Your Time” Fuel Receipts
TravelCenters of America LLC (TA) has added “On Your Time” fuel receipts to enhance the professional driver’s experience and time management at all TA and Petro branded full service locations. The “On Your Time” Fuel Receipt System gives UltraONE members the choice to: Print fuel receipts at the UltraONE kiosk in any location (even a…
C-Store Competitors Drive Sales With Social Media
Dunkin’ Donuts is using social media platform Foursquare to secure loyal customers in the Florida market, Nation’s Restaurant News reported. It recently launched its first Foursquare regional promotion in two markets in Florida. The promotion offers users of the location-based game the chance to win a free donut after they “check in” at the same…
Rewards Integration At The Car Wash
Intelio Technologies inc., a self-service marketing provider, has developed an interface to allow the leading brands of car wash entry systems to interface with Kickback Rewards Systems (KRS). The new interface allows car wash operators who utilize the Unitec Wash Select II or Ryko AMTT, Ryko AMTT CS and Intelio Activa entry systems to interface…