Starting in March, energy drink Xenergy is set to appear in 818 corporate and 642 independently-owned Sunoco stores and 320 Sheetz locations. C-store chains Sheetz Inc. and Sunoco Inc. both have opted to add XYIENCE’s Xenergy, the official energy drink of the UFC, to their stores, expanding the brand’s presence on the East Coast. Between…
Circle K, XYIENCE Award Harley-Davidson Prize
Circle K and XYIENCE, maker of Xenergy, announced that Dolly Charley of Akron, Ohio is the lucky winner of their Harley-Davidson sweepstakes. The text-message based contest, which took place in partnership between XYIENCE and Circle K Great Lakes Division stores in nine states, offered shoppers the opportunity to win a Harley-Davidson Sportster 883 Low. “Our…
Xyience, Serra Extend Partnership
Xyience is extending its relationship with mixed martial arts (MMA) fighter Matt Serra. The former Ultimate Fighting Championship (UFC) welterweight champion has been a brand ambassador for Xyience, the maker of Xenergy, the official energy drink of the UFC, since May 2009. “Matt Serra is not only an exceptional athlete, but he’s proven to be …
Circle K Offers Harley-Davidson Sweepstakes
XYIENCE is offering Circle K convenience store shoppers in select states the chance to win a new Harley-Davidson Sportster 883 Low in a text message sweepstakes contest. The contest, which launches Sept. 1 and runs through Oct.31, includes participating stores in Ohio, Michigan, Pennsylvania, Indiana, Kentucky, Maine, New Hampshire, Vermont and Massachusetts. Legal residents of…