TXB is launching a reinvented loyalty program on April 2.
“We have always wanted to make our guests feel at home in every location, and with the relaunch of our loyalty program we can also make it an interactive experience for them,” said Kevin Smartt, CEO of TXB. “We listened closely to our guests, and we’re excited to introduce everyday fuel discounts alongside offers and rewards for our loyal customers.”
TXB is now simplifying its loyalty program for guests and making it easier to earn more points per dollar on both inside store and TXB app purchases.
TXB will have various rewards and discounts for its rewards members including stackable fuel discounts, less points needed for discounted purchases, free digital coupons and bonus offers and Chug Club drink subscription access. This subscription will now give guests two, any size coffee, fountain, tea and frozen dispensed drinks per day.
The in-app experience also includes an interactive game that produces different discount codes and coupons for the users. Every time a member plays the game they are submitted for the rotating prize with the last winners receiving free fuel for a year.
Headquartered in Spicewood, Texas, TXB is a family of customer service-oriented convenience stores and food markets with more than 50 locations throughout Texas and Oklahoma. TXB is known for its fresh-made, restaurant-quality food items prepared on-site. Serving more than 4,000 items, including cold fountain drinks sweetened with sugar cane and a line of private-label products including jerky, water, coffee and more.