Krista Reddington to lead marketing activities.
Wilbur Curtis Co., a manufacturer of commercial coffee and tea brewing systems, recently named Krista Reddington as director of marketing.
The announcement was made by Curtis Executive Vice President Kevin Curtis.
Prior to this appointment, Reddington supported the company as manager of sales support and marketing. She has over a decade of coffee equipment marketing experience and has held positions with both Melitta and FETCO.
In her new position, Reddington will be responsible for marketing activities to support the strategic direction and growth of Curtis’ vast line of coffee and tea equipment to the foodservice industry.
“Krista’s experience within our key markets makes her a great fit for this position,” said Curtis. “She will be a strong asset in driving our marketing efforts.”
A leader in the foodservice industry for over 70 years, Wilbur Curtis is a manufacturer of state-of-the-art coffee and tea brewing equipment, including the world-renowned Gemini IntelliFresh Brewing Systems, Thermal FreshTrac and the new Curtis Gold Cup single cup coffee brewer.
