In addition to ADD eStore for the Pit Stop convenience stores, Woodfin will implement Atlas Reporting, ADD Systems solution for business intelligence and reporting.

Woodfin Oil Company has selected Advanced Digital Data, Inc. (ADD Systems), supplier of software solutions to the c-store and energy distribution industries, as their back office software provider.

Woodfin Heating Inc. owns and operates 20 Pit Stop locations throughout Virginia. In addition to the stores, Woodfin provides heating oil, propane, HVAC, in-home automation and security services.

As their former back office reached its end of life, Woodfin needed a back-office system that would provide excellent reporting, make store to home office communication more efficient and give them better Pricebook management capabilities.

After almost a year of extensive research on software providers, Woodfin decided to partner with ADD Systems for their Pit Stop convenience stores.

“We liked the idea of having less moving parts at the store level and we like the reporting they offered. ADD also already had a working relationship with our current grocer, which will make the transition much smoother,” said Sr. Network Administrator Bridget Santini.

In addition to ADD eStore for the convenience stores, Woodfin will implement Atlas Reporting, ADD Systems’ solution for business intelligence and reporting. Atlas provides operational insights and analytics for the stores with real-time point-of-sale (POS) reporting.

“The team at Woodfin has been top notch, and they really knew what they were looking for in a new system. We’re excited to partner with them to bring their store operations to the next level,” said Vice President of Sales John Coyle.

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