SymphonyAI announced the general availability of CINDE Retail Media Intelligence (RMI), an artificial intelligence (AI) platform that connects merchandising, media and shopper intelligence into a single closed-loop system, giving retailers and consumer packaged goods (CPG) partners shared visibility into how every media dollar moves category turns, trade spend return on investment and gross margin across every reset cycle, joint business planning negotiation and campaign flight.
CINDE RMI plugs into existing retail media stacks rather than replacing them and integrates with leading third-party measurement partners for CPG-credible incrementality validation. This means accessing AI-driven incrementality intelligence, precision audience segmentation and media-to-shelf attribution without the cost and complexity of a full platform migration. For CPG advertisers, it means seeing proof that their media investment drives in-store category performance, which is the single most cited barrier to growing retail media spend. CINDE RMI delivers six integrated capabilities, each built on SymphonyAI’s existing CINDE retail AI infrastructure:
- Audience Intelligence for Retail Media
- Retail Media Campaign Measurement
- CPG Investment Advisor
- In-Store Attribution — Computer Vision
- Retail Media Agentic Campaign Engine
- Merchandising and Media Closed Loop
SymphonyAI
