Yatco has partnered with quick-service restaurant brand Chester’s Chicken, celebrating the partnership with a Chester’s grand opening at Yatco’s Worcester, Mass., site on Sept. 17.
Customers were treated to promotions throughout the day, including a Salute to Service Members offer featuring a free Chicken Tender Combo for military members, police, firefighters, EMS personnel and other service members.
Additional grand-opening promotions included:
- Three tenders and three wedges for $3
- Leg, thigh and biscuit for $5
- Free samples
- Giveaways
“For over 30 years, Yatco fuel stations have been serving our community,” said Walter Thomas, Yatco category manager. “We’re excited to bring Chester’s to Yatco and give our customers another great reason to stop in. We want our stores to be a place people think of for a good meal, whether they’re grabbing lunch during the workday or picking up dinner for the family.”
Founded in Worcester, Yatco has grown its convenience retail and fuel operations throughout New England. The new partnership with Chester’s is already gaining momentum, with plans underway for a second Yatco location.
“We’re honored to be part of Yatco’s continued growth across the Northeast,” said Wynn Giles, Chester’s CEO. “When operators choose Chester’s, they’re trusting us to bring quality food to the communities they serve, and we don’t take that responsibility lightly.”
The Worcester opening comes as Chester’s continues to expand through partnerships with convenience retailers, travel centers, supermarkets and other non-traditional locations. Founded in 1952 in Montgomery, Alabama, Chester’s now has more than 1,200 locations across the U.S. and Canada.
Founded in 1993, Yatco is a family-owned and operated convenience retail and fuel company with 20 locations across New England.
