Digital Coupons: The Mobile Category
Q & A with Catherine Tabor, CEO, Sparkfly. By: David Hochman, founder of DJH Marketing Communications Inc. According to a recent post on Mashable.com, most consumers who subscribe to a […]
Four Strategic Lessons
By: Dave Hochman, founder of DJH Marketing Communications Inc. In 2010, a new category in CPG emerged, one that quickly garnered the attention of the beverage, c-store and specialty food […]
