Cannabidiol (CBD) beverages and cannabis-infused beverages are a growing trend. Some 23% of consumers report wanting to try CBD beverages and 22% say they want to try CBD-infused foods, according to market research firm Datassential. Still, CBD-infused beverages remain a new concept to most customers. Mike Kostyo, trendologist for Datassential, pointed out that more consumers…
New Data Provides Profile of the CBD Convenience and Gas Station Consumer
Data from Brightfield Group highlights a new consumer profile that came out of its recent data refresh: the CBD Convenience + Gas Station Consumer. According to the profile, the typical CBD convenience and gas station consumer is male (58%), lower-middle class (50%) and millennial (59%). And he has used CBD for under a year (52%).…
2020s Will See More Pharma Uses for Cannabinoids
While the cannabidiol (CBD) wellness market seems to be quickly growing in the way of therapeutic topicals and edibles that help with pain and anxiety, the next decade may yield significant advances in medicinal use of CBD. The revenues from cannabinoid-based pharmaceuticals are projected to rise over the next several years. Assuming that the federal…
CBD and CBG Gum
Mynd gum combines the plant-powered, endocannabinoid support of CBD and CBG tested for purity and potency, combined with other functional ingredients. Each piece provides 20 mg CBD in four functions and flavors: 20 mg CBD and 10 mg CBG in Berry flavor for focus; 10 mg CBD and 20 mg CBG in tropical for energy;…
Study Outlines Recent Market Shifts, Trends Coming In 2021
An end-of-year study by cannabidiol (CBD) and hemp industry market analyst Brightfield Group provided a snapshot of the industry and trends on the horizon for 2021 and beyond. The report, “Buying CBD During a Pandemic,” outlined the effects of the COVID-19 pandemic on demand for CBD products and opportunities for brick-and-mortar retail outlets. The events…
What’s the Difference Between Full Spectrum, Broad Spectrum and CBD Isolate?
The difference between full spectrum CBD, broad spectrum CBD and CBD isolate is determined by how much of the hemp plant is used and which compounds are included or removed before adding to a product, like CBD oils or tinctures. Full spectrum products contain all of the cannabinoids present in the entire cannabis plant, many…
Who Is the CBD Wellness Consumer?
Shoppers seek out cannabidiol (CBD) products for a variety of reasons. For example, some may be looking for help in managing anxiety, while others may be looking to reduce stress or eliminate pain. Brightfield Group, a consumer insights and marketing intelligence firm for the CBD and cannabis industries recently identified another key CBD-user profile: The…
Premium, Snackable CBD Chocolates
Vena CBD has announced the addition of CBD chocolates to its product collection. The new chocolates feature three luxurious flavors with 25mg CBD per serving in perfectly proportioned, snackable squares. As with all Vena products, they are third-party tested pre- and post-production to ensure consistency and quality, contain no heavy metals, mold, pesticides or THC,…
CBD Water Enhancer Packets
Urb’s nano CBD water enhancer packets are water soluble and are available in four delicious flavors: mango, blue razz, watermelon and lemon. Each packet contains approximately 10 mg of CBD, and less than 0.3% delta-9-THC. The packets are available for purchase online at LiftedMade.com and available for distribution to brick and mortar stores throughout the…
CBD Gummy Square Sampler
The Mindset CBD Gummy Squares sampler lets consumers try all five functional options: Happy, Calm, Focus, Rest and Health. Each sampler contains 200 mg of full spectrum Mindset Wellness CBD, plus the terpenes limonene, linalool, pinene, myrcene, caryophyllene and humulene. Mindset CBD Gummy Squares are vegan, organic, non-GMO, pesticide-free and third-party lab tested. Each 10-calorie…