Sandwich and Pizza producer, Day’n Night Bites, is expanding its distribution and sales force to the convenience store industry.
Advantage Sales and Marketing (ASM) was appointed Oct. 1 as sales agent with the Day’n Night Bites brand, leveraging ASM’s excellent broker relationships to continue the brand’s exceptional success.
“I am extremely excited about our new relationship with Advantage Sales & Marketing,” said Jerry Ryker, executive vice president of business development for Day’n Night Bites. “Their expertise in building and launching brands gives us the opportunity to provide our foods to more operators and keep our service at the high level everyone needs.”
Ryker also explained that the ASM sales force puts Day’n Night Bites in a position to manage their record-setting expansion into 2013 and beyond.
Day’n Night Bites was launched in 2010 to provide c-store and other foodservice operators with a simple-to-serve brand that can be profitably adapted to large chain and single-store operators alike. Day’n Night Bites offers a full menu of pizza and sandwiches for all day parts, hence their “Day and Night” name.
Founded in 1987, Irvine, Calif.-based ASM offers customized sales and marketing solutions that include headquarter sales, retail merchandising and marketing services, specialized client and customer events, publication and assisted-selling services. The company services grocery, club, convenience, natural/specialty and other channels.
Day’n Night Bites is a brand of Milford, Iowa-based Land Mark Products.