Krista Reddington joins Wilbur Curtis as manager of sales support and marketing.
Wilbur Curtis Co., a premiere manufacturer of commercial coffee and tea brewing systems, recently named Krista Reddington as new manager of sales support and marketing.
The announcement was made by Curtis Executive Vice President, Kevin Curtis. Reddington brings with her over a decade of marketing experience most recently with Melitta System Service as the marketing and product manager. Prior to her tenure with Melitta, Reddington was the senior director of marketing for FETCO.
At Curtis, Reddington will be responsible for overseeing marketing initiatives while providing sales support to Curtis’ sales team. “Krista adds an impressive list of skills in marketing, promotions and sales programs,” said Curtis. “She has a clear vision of the Curtis brand and our premium position in the marketplace.”
A leader in the foodservice industry for over 70 years, Wilbur Curtis is a manufacturer of state-of-the-art coffee and tea brewing equipment, including the world-renowned Gemini Brewing Systems, Primo Cappuccino and the new Curtis Gold Cup single cup coffee brewer.