In support of the United Way of Central Iowa’s annual campaign, Kum & Go associates will encourage customers to add $1 with each transaction throughout the month of October.
This year Kum & Go’s promotional theme is “& TOGETHER WE DO MORE,” and approximately 50 stores in Polk, Iowa, Dallas, Iowa and Warren, Iowa counties will participate.
In addition to the in-store campaign, associates at the Store Support Center headquarters from Kum & Go, Solar Transport and Des Moines Menace Soccer will participate in activities that will raise money the last week of the month, along with pledges for ongoing support via paycheck contributions. Fundraising got an early start mid-September before the University of Iowa versus Iowa State University football game. Associates could donate funds to be able to wear their school’s gear for the day. $2,400 was raised in 24 hours!
Last year, Kum & Go, together with its customers and associates, generously donated more than $320,000. This year’s goal is $340,000. All of the donations and funds raised will be given to United Way of Central Iowa to support its work to improve community conditions in Education, Income and Health – the building blocks for a good quality of life. The proceeds benefit children, youth and families in Central Iowa.