E-Alternative Solutions (EAS) introduced the Cue Vapor System— a revolutionary patent-pending technology that delivers full-flavor and all day vaping with just the push of a button—during the National Association of Convenience Stores (NACS) Show in Atlanta. Cue is set to be distributed to high volume retail locations starting early next year.
“It is vaping made simple,” said Alex Basile, CEO of Digirettes, the inventor of the device. “Click-in the desired pre-filled, leak-proof cartridge and push the button. No coils to change or tanks to fill.”
EAS and Digirettes recently signed a multi-year distribution agreement whereby EAS, a sister company to Swisher International, will be the exclusive distributor of this technology in the U.S. “Cue is unique because it combines the satisfaction of sub-ohm vaping technology with the ease of use and simplicity of an e-cigarette,” said Jacopo D’Alessandris, president of EAS. “Many people are turned off by vaping because of its complexity. Whether you’re a cigarette smoker looking for an alternative or a diehard vaper, Cue will give you satisfying vapor with just one click,” he added.
Cue was featured at the NACS Show by EAS at its location inside the Swisher International booth and also in the Cool New Products Preview Room at the show. EAS intends to offer the device in six different colors: black, blue, white, orange, pink and red. The five-milliliter refill cartridges will be available in varying nicotine levels (zero mg, 3 mg and 6 mg) and in multiple flavors, including a variety of Tobaccos, Fruits, Desserts, Mints and Drinks. All e-liquids are made in the U.S. with domestic and imported ingredients.
EAS intends to make Cue available with significant support, including a multi-million-dollar advertising campaign directed to television, radio, print and digital that will ensure brand awareness nationwide. State-of-the-art merchandising material, in-store support and category management practices will drive visibility in stores and immediate return on investment (ROI) for retailers. The widespread release of Cue will be supported by EAS’ experienced Compliance team, that will take all necessary steps to file Premarket Tobacco Applications, stay apprised of relevant legislation and advocate for consumers and retailers at State and Federal levels.
“With Cue Vapor we want to make vaping simple for consumers to enjoy, and easy for retailers to sell,” said D’Alessandris.