All month, c-store customers have been donating to the cause at their local Kum & Go convenience store.
Throughout the month of October, Kum & Go associates have been encouraging customers to add $1 with each transaction to be donated to United Way of Central Iowa’s annual campaign.
Approximately 50 stores in Polk, Dallas and Warren counties have been participating. This year’s theme is “& TOGETHER WE DO MORE.”
In addition to the in-store campaign, associates at the Store Support Center headquarters from Kum & Go, Solar Transport and Des Moines Menace Soccer will participate in activities that will raise money the last week of the month, along with pledges for ongoing support via paycheck contributions.
Fundraising got an early start mid-September before the University of Iowa vs. Iowa State University football game. Associates could donate funds to be able to wear their school’s gear for the day. $2,075 was raised in 24 hours!
Last year, Kum & Go, together with its customers and associates, generously donated more than $345,000. This year’s goal is $365,000. All of the donations and funds raised will be given to United Way of Central Iowa to support its work to improve community conditions in Education, Income and Health – the building blocks for a good quality of life. The proceeds benefit children, youth and families in Central Iowa.
Kum & Go is committed to being a good neighbor and giving back by donating 10% of its profits to the communities it serves.