First 99 customers to receive a coupon for a 99-cent whole pizza.

Kum & Go is set to open a new eco-friendly convenience store in West Des Moines Iowa on Dec. 1.

The new store, located at 220 EP True Parkway will open its doors at 6 a.m.

The 6,200+-square-foot store featuring the Marketplace store design with a variety of unique offerings is the latest Kum & Go to be built in the metro. To encourage customers to try out those offerings, the first 99 customers to arrive on Thursday morning will receive a coupon for a 99-cent whole pizza.

The centerpiece of the store is an expanded and open food preparation area that customers can see from the moment they enter. Other location features include:

–       Elevated food experience with Kum & Go’s “Go Fresh Market”

–       Open kitchen layout, clear aisles and easy-to-navigate zones

–       Seating inside with heated patio seating outside

–       Complimentary Wi-Fi and charging stations for customers

–       Expansive beer cave and growler station with fresh beer

–       Designed for LEED-certified status, using energy efficient and sustainable design practices

“This new footprint represents everything that Kum & Go strives to be for our associates and for our customers,” said Kum & Go President and CEO Kyle Krause. “This is the evolution of our brand promise and business approach. Now customers can truly experience the “more” that we provide.”

The store will be open 24 hours a day.

Kum & Go operates more than 50 stores in the Des Moines area. Future locations of this new layout are planned for 2016 in Iowa, Colorado, and Oklahoma.