As many customers prepare to road trip for Labor Day weekend, a Cintas study shows finding clean restrooms on the road can be a challenge, but its new app could help.
A new poll commissioned by Cintas Corp. found that more than half of Americans (56%) feel it can be difficult to find a clean restroom while on the road. The survey was conducted online by The Harris Poll, Aug. 17-21, 2018, among 2,038 U.S. adults ages 18 and older.
“No one wants to use a public restroom that doesn’t meet their standards, and this research shows that many feel it is difficult to find a clean restroom while traveling and will refuse to use one that is dirty,” said Jillian Bauer, marketing manager, Cintas. “To create a welcoming space for guests and avoid customer complaints, businesses must regularly maintain their restrooms, ensuring surfaces are clean, messes are contained to receptacles and essentials are stocked at all times.”
The poll also found that cleanliness matters, especially to women:
More than half (54%) of Americans have passed on using a public restroom because it was too dirty for them.
Women are more likely than men to avoid unkempt restrooms, with 60% saying they had passed on using a public restroom because it was too dirty, while only 49% of men have done so.
More than two-thirds of Americans (69%) say cleanliness is a factor they consider when looking for a restroom while on the road.
Women are more likely than men to factor in cleanliness (72% vs. 66%).
Cintas’ free mobile restroom-finder app, Got to Go, allows users to find clean restrooms in their vicinity and rate them based on cleanliness. The app provides a map that differentiates restrooms according to color and ratings (green for top-rated, clean restrooms yellow for low-rated, dirty restrooms and blue for unrated restrooms).
When clicking on a restroom icon, users will also have the ability to view the restroom’s rating and rate the restroom themselves. Users can also get directions to the restroom and filter the results by location, such as gas and convenience stores; coffee shops and restaurants; retail stores; or government and public buildings.
Got to Go is available for complimentary download in the iPhone App Store or Android’s Google Play.