Jack Link’s Beef Jerky offers the Sasquatch Big Stick, a larger-than-life meat snack stick, measuring a full 16 inches in length. With a direct connection to Jack Link’s iconic Messin’ With Sasquatch marketing campaign, teens and young adults can now find Sasquatch Big Sticks in stores nationwide. Flavors include Happy (mild) and Angry (original). Beginning in June 2010, Jack Link’s began launching the first of three brand new and highly anticipated Messin’ With Sasquatch television commercials—its first new broadcast advertising offering since 2008. A continuation of its popular Messin’ With Sasquatch advertising campaign, the new spots feature more classic pranks played on an unsuspecting Sasquatch. Since its launch in 2006, the Messin’ With Sasquatch campaign has been a great success—the 30-second television spots and alternate-ending, online-only versions have received millions of views on YouTube and MySpace ads. The new ads will rotate on major cable networks including Comedy Central, ESPN, Fox Sports Net and TBS.
www.jacklinks.com or www.livingsasquatch.com