General Mills GoodBelly Probiotics bars are tasty, shelf-stable bars—no refrigeration needed. The global probiotic food market is growing +8% and is expected to reach $50 billion by 2020, and Millennials are driving the charge. The bars are non-GMO, gluten free and contain single-digit sugar. Flavors include Cocoa Peanut Butter and Honey Almond Butter. The bars began shipping in May and have a suggested retail price of $3.39 per bar.
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